I have a guest blog entry on Shadowhawk's Shade, a site dedicated to reading and enjoying fiction.
The name Noddysnarg has no resonance with our past experience, while Jack does. Resonance is something that culture and your past reading give to specific names (as well as names that sound similar to other names or words we know).
Thus I have to choose a character name with at least some resonance with my potential readers. Which is why Jack is better than Noddysnarg. (Or, if I were writing about goblins, everything I just said still applies, except Noddysnarg would be the better choice.)
When writing a fantasy or science fiction novel where real-world names aren’t used, it’s harder to come up with resonate names. When I face this problem, I deal with it by choosing names that at least sound similar to real names and words that have resonance.
Take for instance Demascus [ . . .]
Read the whole thing here: http://bit.ly/12dY7RY